Four Ways an Art + Science Approach Produces Better Results

More than 500 years ago, renaissance artist Leonardo DaVinci said “art is the queen of all sciences, communicating knowledge to all the generations of the world.” Just as DaVinci believed a person needs to study the science of art and the art of science to develop a complete mind, the marriage of art, structure, sustainability, and planning is essential to developing complete projects.

Communities built for the 21st century need a balanced approach, with input from multiple disciplines and solutions that are unique to the client and project area. In this age, projects are too complicated for either art or science alone. Here are four ways art + science = better results:

1. Planning and architecture are not afterthoughts

Most companies in our industry primarily emphasize either art (planning and architecture) or science (science and engineering). And in most A/E firms, engineers take the lead by managing projects, being the public face to clients, and running the company.

For the best results, clients need to be able to tap into the combined talent and backgrounds of architects, planners, engineers, scientists, and other team members. Planners and architects need to serve important roles on multidisciplinary projects.

2. Clients and communities are best served by a multidisciplinary approach

Very few challenges can be solved within the realm of one discipline. Try replacing a road without addressing water quality challenges, for example. The best project teams are balanced, with input from multiple disciplines creating solutions that are unique for the client and community. Whether designing the expansion of King County Metro’s bus transit bases to support the county’s booming bus ridership, developing an overlay district for Denver’s hot RiNo neighborhood, or designing a leading-edge, mixed-use, car-free building with a hotel and housing in Portland’s trendy Pearl District, clients and communities are served better when we bring different types of expertise to the table. A diversity of thought results in a stronger project and 21st century communities.

3. All disciplines are equally valued and appreciated

In many large A/E firms, each discipline operates as its own business. Some clients might partner with a firm for years, never learning how the company could help tackle their challenges in other areas. When a client issues a request for proposals, companies need to form teams that contain the best subject matter experts from across all practice areas and a project manager who can get the job done right, no matter their area of expertise. What’s critical is that the entire team collaborates to deliver the best service possible to our clients.

4. Employees can bring art and science in their own lives

Employees who are driven by their individual passions to ask questions, find the answers, and leverage their collective passions are more likely to improve their communities and the world.

Take Zaq Dohallow, for example, an architectural designer driven by a passion for science. He interpolates raw data to inform the design process, and he integrates incentives to promote sustainable design measures. As one of Otak’s sustainability champions, he is also our go-to person for green tech systems to improve building performance.

And then there’s Ann Nguyen, who views landscape architecture and planning as a compilation of environmental design, policy, and science. As an urban planner and gifted sketch artist, Ann applies her art and science approach to her public outreach for the City of Denver Santa Fe Streetscape; Food Bridge International Marketplace and Center for Asian Pacific American Women; the Cleworth Architectural Legacy Project; and other organizations.

When Otak’s founders conceived of the company in 1981, they looked at the region’s planning, landscape architecture, and engineering firms and imagined a firm that was integrated and collaborative—an approach that’s art + science. Want to learn how Otak is living out our founders’ art + science approach by serving our clients well? Contact us to find out more.

At the Nexus of Inclusion and Innovation

Believing that diversity fosters innovation and strengthens our skills, at Otak, we’re working to build a culture of equity and inclusion. Our professionals come from diverse backgrounds, and we regularly collaborate across the disciplines of planning, architecture, landscape architecture, civil engineering, structural engineering, project and construction management, natural resource sciences, and other areas of expertise. This interdisciplinary dynamic embraces equity, inclusion, and valuing each other’s unique perspectives. We continue to explore how to foster this aspect of our culture even more and to a greater level of depth throughout all our offices and teams.

In October, Otak leadership participated in a workshop, hosted by the Medici Group of New York, to learn more about how diversity can directly contribute to innovative ideas and our success in business.

Our thought leaders from Medici, Sharang Biswas and Juliana Echeverri, facilitated interesting discussions and group exercises, helping us experience first-hand the magic that can happen when diversity and inclusion overlap with innovation and strategy as shown in their signature approach graphic to the right.

Participants broke into five small teams organized to include people of diverse disciplines, backgrounds, interests, ages, genders, geographic locations, and technical expertise. Each person shared information about themselves in short phrases and key words, writing on a large piece of paper in the form of a mind map. Then team members asked each other questions to gain a better understanding of each person’s story. The next step got participants’ ideas flowing—each team was asked to randomly pick two items on the mind map and come up with a new business-related idea or concept. The last step was to repeat the same exercise, but to brainstorm new ideas that were specific to a strategic goal of the company.

The Medici Group, founded by Frans Johansson, author of The Medici Effect (Harvard Business Press), a foundational book on innovation, and The Click Moment (Penguin Portfolio), helps companies activate diversity into an innovative edge by breaking down silos and leveraging diverse talents. Just as the Medici family catalyzed the Renaissance by bringing together people from different disciplines, cultures, and backgrounds, the Medici Group inspires the Renaissance of today.

Who were the Medicis?

The Medicis gained prominence in Italy in the early 15th century as wool merchants and bankers whose businesses were extremely profitable. They were leaders in business, politics, religion (three popes were Medicis), and the arts. Together with other prominent families, the Medicis inspired the Renaissance by funding creators from a wide range of disciplines—scientists, sculptors, poets, philosophers, financiers, painters, architects, and others, who converged on the city of Florence, where they learned from one another, broke down barriers, and forged a new world based on new ideas.