Guided by a passion for data and analytics, Stacey Ho organizes the foundation for Otak's marketing activities in the role of CRM and Data Manager. For more than 20 years she has been organizing and leading teams to quickly turn around marketing projects.

Stacey is a Certified Professional Services Marketer (CPSM) with the Society of Marketing Professional Services (SMPS) who has added insights from data management to the advancement of client feedback programs, corporate training, content creation and sustainability-focused campaigns among others. Her development work has included leading pursuit and client strategy sessions, performing interview coaching and developing marketing plans and budgets. Her expertise has also extended to strategic planning, having implemented new pursuit strategies, client and sector growth plans, as well as process improvements with project and resume databases, CRM systems, and business development training for technical staff.

As an active member of industry organizations, Stacey also regularly volunteers, writes and speaks in a variety of professional development settings.